Find your direction

A guide to your kind of ink.

An edit of styles, motifs, and placement ideas to help you build a thoughtful set of references.

01 / BUTTERFLIES

A little movement.

A butterfly can feel light, bold, symmetrical, or in motion. Start with the silhouette and the feeling it gives you.

Look at: open wings or a side profile; a single butterfly or a small composition; light outlines or decorative detail.

Make it personal: choose an angle, shape, and scale that you connect with. A butterfly’s meaning does not have to follow a fixed interpretation.

02 / FINE LINE

The beauty of a line.

Fine-line inspiration begins with the outline: how it moves, where it pauses, and how much space surrounds it.

Look at: single-line forms, fine contours, tiny details, and the balance between linework and open space.

Ask your artist: which details suit your chosen size and placement, and how the design can be adapted for clarity.

03 / FLORALS

A bloom that feels like you.

Botanical forms offer a starting point in nature: a favourite flower, a graceful stem, or a quietly sculptural leaf.

Look at: one stem or a small bouquet; a natural outline or a simplified form; vertical movement or a curved composition.

Make it personal: collect references to the flowers and shapes you like. Let the artist develop a composition rather than copy another tattoo.

04 / MINIMAL

Simple, with intention.

A small symbol or spare shape can hold a whole story. In a simple design, every proportion matters.

Look at: scale, spacing, orientation, and the relationship between the mark and the surrounding skin.

Ask your artist: how to keep the idea clear at your preferred size, especially if it includes lettering or close-set details.

05 / PLACEMENT

Think about the whole picture.

Placement changes the way a design is seen. Consider the shape of the area, your usual clothing, and the visibility you prefer.

Build useful references: save examples of orientation and scale around an ankle, wrist, upper arm, or another area you are considering.

At a consultation: compare more than one size and orientation with your artist. Bring ideas you like and be open to adjustments.

From inspiration to a direction

Three steps toward your idea.

01 / COLLECT

Save what speaks to you

Gather a small set of references. Note exactly what you like: the line, the movement, the motif, or the placement.

02 / REFINE

Find the common thread

Compare your favourites. Choose the details you return to, then consider your preferred size, orientation, and visibility.

03 / COLLABORATE

Talk with an artist

Share your references and preferences with an artist. Use that conversation to develop an original design together.

Keep exploring

A little inspiration goes a long way.

Browse the journal and keep a note of the details you would love to make your own.